I had the very good fortune to work with a talented group of student musicians and communications and admission folks at New Hampton School to produce an video sent to accepted students. The goal of this piece was to create an emotional response from the audience.
How did we do? Have you seen other admission videos you like? Let us know in the comments!
January 7, 2014
And don't forget to read all the details over in my latest post at EdSocialMedia.com!
Posted by Hans Mundahl at 10:23 PM
Here’s an old joke parents tell about boarding school, “What is boarding school? It’s where they take the two things you care about most in the world (all your money and your children) and you are happy about it!”
The kernel of truth here is that the biggest decisions we make in our lives aren’t always made for purely rational reasons. Yet school web sites are often primarily focused on rational arguments and lists of services. Parents are left to compare the new turf field at School A with the renovated dorm in School B. Advanced Placement or International Baccalaureate? New ice rink or 1:1 technology program?
The magic of independent school is reduced to a list of perks.
Read the whole post over at EdSocialMedia.com!
Posted by Hans Mundahl at 10:21 PM